Here’s what you should know about DIY hair masks

I’ve come across many DIY hair mask Reels and Tik Toks on social media lately, and although they are satisfying to watch, I’m not really sure if they’re worth the hype. Why? Scroll down to find out!


Well, you may have heard tons of different skincare professionals express that DIY FACIAL MASKS aren’t worth it because the items in your fridge aren’t formulated to penetrate into your skin. If this is the case, why would that be different for your hair?

I hate to break it to you, even knowing how much fun it can be to create your own DIY hair mask, it may not be that effective. However, I can agree, it can be a fun and seemingly rewarding experience! If you search the internet for DIY masks, you will find a plethora of websites (including the big boys) writing about what type of kitchen item ingredients will be great for curly, frizzy or dry hair. REMEMBER, Google gives you the answer you are looking for, not the answer you need. Plus, if you prefer your avocado on toast and your banana in your smoothie, then why change now!?

To do you some justice, I had a conversation with my hair stylist, Nicole Marcotte. She’s been in the industry for over seven years specializing in balayage and curly hair (she KILLS the BALAYAGE GAME if I do say so myself). You can imagine the experiences and impressions she has when it pertains to this – so just sit back and enlighten yourself. She’s seen it all and this is why I trust her advice when it comes to DIY hair masks. Nicole will cut to the chase and will give you the facts you need to aid you in making better hair care decisions.

Here are the reasons why you should reconsider DIY hair masking:

Many kitchen ingredients you use are placebos

Nicole argues that most masks just don’t work because the ingredients are placebos (meaning they have no real effect). DIY mask ingredients don’t have the molecular size to penetrate the hair and do what you would like it to do.

Those ingredients can create a barrier and build-up in your hair

You may think a barrier may be a good thing and it may temporarily add moisture to your hair; however, it can cause build-up and it may take a few washes to remove the mask completely.

“The overuse of oils (think coconut oil) can create a build-up and a barrier for conditioner and masks to penetrate the hair and can weigh down the hair over time,” Nicole said.

Additionally, it could also create a chemical reaction when your stylist is lifting your hair colour – this can make for both unpredictable and unfavourable results.

You invest in your hair, you’d want to protect your investment

Nicole made an interesting point that I am sure some of you aren’t aware of:  if you spend over $300 to colour and treat your hair, wouldn’t you want to protect your investment to avoid fading? That being said, she recommends to rather invest in good hair care products instead of the ones that can be found at the drugstore.

“The problem isn’t the fact that it can be sold in a drugstore, the problem typically lies within the cost of the product. $3 isn’t enough for quality ingredients. It often contains many fillers such as mineral oils,” Nicole said. Sometimes you do get what you pay for.

It’s obvious that the professional brands should be better than drugstore hair care products, but there’s always something that can suit your budget. Nicole suggests that if you’re on a budget, try to find a professional brand that’s available at the drugstore. If you don’t have any idea where to start, speak to your haircare professional for recommendations because she/he can work with your budget! Price doesn’t always tell the whole story.

At the end of the day, it’s completely up to you if you still want to give DIY hair masks a whirl. Like I said, it can be a fun and rather interesting experience.  Nevertheless, is it really worth jeopardizing your next home cooked meal knowing you used a crucial ingredient for your own mad scientist session? Whenever you’re ready to take that step, I strongly suggest you speak to your haircare professional to seek necessary advice! Use your resources wisely, I can’t stress that enough!

If you’d like more info on DIY hair masking (or anything else), do not hesitate to reach out to Nicole. She can be your trusty resource and help provide you some appropriate guidance, judgement free – I promise!

Until next time!



  • Natalie Richardson says:

    Great post Fleur – thank you for sharing this information!

  • Dutchie says:

    Thanks for publishing such informative article, Fleur. In Europe we adore the sun and using SPF is not a very common thing. Also, I remember that in the early days, SPF didn’t go higher than 30 and we only used it while on the beach. And when someone got a sun burn, we just laughed and put slices of cucumber on it to cool it down. You are absolutely right, we need to include SPF in our daily skin routine. Now one more challenge to go: introduce this to my husband.

    • Fleur Boomsma says:

      Thank you for sharing this little story! If we can normalize the use of sunscreen a lot of skin cancer could be prevented! Luckily the skincare companies are getting more innovative with their formulas to make sunscreen attractive for everyone of all skin colors/conditions/types!

  • Eva B says:

    So informative! Thank you for the sunscreen recommendations xx

  • Jennifer says:

    Sunscreen can save your life!!

  • Sue says:

    Your hair looks lovely. I want to try this now.

  • Celine says:

    Hello! I want to ask, after using the innisfree super volcanic mask, you rinse it off and then do you apply your skincare after that? or do you just leave your bare face after rinsing the clay mask off?

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